Advantages of Social Media Marketing
- Building a community of members or “followers” either existing or prospective customers
- Encourage members to post reviews or positive feedback encouraging others to enquire about the company
- Create leads and business through information about services or products through social media marketing
- Details of promotions, competitions or expanded producted ranges/services
- Contact information and direct links to website can also be pushed through the use of social media marketing
- Having a social media presence gives the impression that a company is modern and dynamic.
- Actively seek to increase membership, attempting to drive new business to the main site through gaining new “friends” and “likes”
- Set up an ad using Facebook’s unique PPC system Provide any training (if needed) on how to effectively manage the account one the 2 month period expires.